All Gurus

Aaron Crossman

Photography Guru

London

Aaron has worked in the creative industry in photography for the last 4 years. In this time he has been fortunate to work with and shoot well recognised talent in musicians, actors/actresses and various ...

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Alex Ciminata

PR Guru

London

Alessandro originally hails from northern Italy but moved to London in 2012 to study at ICMP (The Institute of Contemporary Music Performance) and discover London’s vibrant music scene. He spent most of ...

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Alex Close

A&R Guru

London

Alex Close has over twenty years experience in the music business, working in A&R for major and indie labels. Specialising in Alternative, Indie, Rock, and Pop music, his A&R prowess has contributed to ...

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Alex Treharne

PR Guru

London

Alex Treharne founded Latch in order to provide an independent PR firm with a focus on creativity. His experience in running record campaigns and writing for numerous music publications has not only given ...

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Anthony Oram

Artwork & Logo Design Guru

London

Since graduating from The Surrey Institute of Art & Design in 1996, Ant has worked with some of the largest companies in the world from MTV to Nintendo. After owning and running agencies in London and ...

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Archie Short

Music Video Director Guru

London

Coming from a photography background Archie has been working in music videos and commercials for the past 8 years. He's shot projects for brands and artists like Toyota, Samsonite, Little Simz and Young ...

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Bambi Kirschner

Artwork & Logo Design Guru
Music Video Director Guru

London

Bambi Kirschner is a self-taught 3D artist originally from London, but has spent half her life in Toronto, Canada where she discovered her love for animation. Through whimsical colour and texture, Bambi ...

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Bee Adamic

PR Guru

London

Bee Adamic is the co-founder of Liberty Music PR, a team dedicated to producing exciting creative campaigns for artists of all levels, utilising a synergy of Digital Marketing, Social Media, Influencers ...

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Bernadette Barrett

Artist Career Guru

London

Bernadette started her career in the music industry in her hometown of Dublin where she was a promoter at the Mean Fiddler club, booking the venue and promoting national tours for Irish and International ...

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Christian Young

Artist Career Guru
Radio Plugging Guru

London

Christian Young established Nurture Music in 2004 and released albums through V2 Records by Bugz In The Attic, Nitin Sawhney, King Britt and The Jungle Brothers to name a few. In 2005 Nurture Music set ...

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Christina Almeida

Photography Guru

London

Christina Almeida is a photographer specialising in portraits and music. She takes a collaborative, documentary style approach to her subjects, shooting largely on film and using natural light. Recent ...

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Clara Suess

PR Guru

London

Clara Suess runs the acclaimed PR agency Suess Media, based in Brighton. Having previously managed PR campaigns for events including T in the Park and club nights at Glasgow’s Sub Club and Brighton’s Patterns, ...

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Darnell Temenu

Photography Guru

London

Darnell is a London based fashion and portrait photographer who has worked with many major brands including Levis and Santa Cruz. In recent years he has focused on working with artists and has done shoots ...

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Emma Viola Lilja

Photography Guru

London

Emma Viola Lilja is a Swedish born music photographer based in Reading, England. Currently shooting content for various publications, record labels and artists/bands including The Wombats, Sundara Karma, ...

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Fred Lessore

Producer/Vocalist/Writer Guru

London

Fred Lessore is an artist and writer from South London. Fred's writing talents are highly sought after within the industry. He has worked with the likes of Pete Boxsta Martin & Dantae Johnson (Jessie J, ...

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Graham Peacock

Artist Career Guru

London

Graham has acquired a vast amount of experience in his 40 plus years working in music. In his early days in the industry he built and ran studios where Ozzy Osbourne and Motörhead used to regularly record, ...

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Gregorian Sisters

Social Media Influencer Guru

London

The Gregorian Sisters are three sisters from West London who started experimenting on TikTok during lockdown and now have over 6 million views and 60,000 followers on the platform. They have been dancing ...

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Jake Mcbride

Music Video Director Guru

London

Jake McBride is an animator and music video artist based in the UK. He has a first-class degree in Film from Falmouth University. He has created animated lyric videos for Brian May, Roger Taylor, Roo Panes ...

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Jamie Danan

PR Guru

London

Jamie Danan founded Cannonball PR in 2004 after many years working as a music and culture journalist and a PR manager across major music and film titles. Cannonball PR offer solutions and stepping stones ...

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Jo Hart

Radio Plugging Guru

London

Following a successful 4 year tenure as a regional plugger and promoter for EMI, Jo Hart went on to help set up the highly successful Size Nine Promotions before going it alone. In July 1997, Jo Hart PR ...

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Joel Friend

Social Media Influencer Guru

London

Joel Friend is a social media influencer with a focus in the area of travel. He has over 115,000 followers and 4 million likes on TikTok, 16,000 followers on Instagram and close to 3000 subscribers on ...

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Jules Mann

Artwork & Logo Design Guru

London

Jules Mann’s work has a strong graphic yet organic feel whether working with analogue mediums or digital software, from pencil or pixel. After studying Art and design he has worked as a freelance artist/designer ...

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Kwame Kwaten

Artist Career Guru
A&R Guru

London

Over his 30+ year career in the music industry Kwame has been a musician, manager, producer, consultant and A&R. His own writing and production credits include work for Jay Z, Shola Ama, Mick Jagger, Tom ...

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Linzie Elliott

Artwork & Logo Design Guru

London

Linzie Elliott is a visual artist specialising in hand cut paper collage. Using a traditional cut and paste technique her colourful and vibrant style is influenced by the abstract, nature, fashion, outer ...

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Lucius Yeo

PR Guru

London/Singapore

Lucius Yeo is the founder of Copacetic PR, a London/Singapore based music and events publicity agency specialising in print/online PR and specialist radio. He offers a creative, effective, no fuss 360 ...

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Mel Rudder

Radio Plugging Guru

London

Mel Rudder is one of the most respected radio and TV pluggers in the U.K with nearly 20 years experience. Beginning her career on the street team at Atlantic Records Mel soon became head of the London ...

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Michael Scherchen

Mix/Master Engineer Guru

London

Michael has over 25 years experience in the music industry having worked with a very diverse range of artists and genres. From Soul to Gospel, Dance to R&B, Rock to Alternative and film soundtrack to Jazz, ...

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Nike Durosaro

Artist Career Guru

London

Nike (pronounced Nee-kay) Durosaro is a former lawyer turned artist manager. She manages two time MOBO Award winner and platinum selling artist/songwriter Shakka. He has racked up 250+ million streams, ...

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Nikki Camilleri

Artist Career Guru

London

Nikki is a music industry professional with experience across marketing, the live sector, distribution and A&R. She has served as MD to an award winning events and arts management company in her home country ...

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Nora Mac

Social Media Influencer Guru

London

Nora Mac is an independent pop artist and dancer turned TikTok influencer. She has over a decade's worth of street dance experience (Hip Hop, House, Waacking, Popping, Locking, Afrobeats, Dancehall, Breakin'), ...

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Olumide Odutuga

Music Video Director Guru

London

Olumide Odutuga is a London based cinematographer, editor and creative primarily offering services in music video, documentaries, content creation and digital branding. He graduated from Ravensbourne University ...

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Peter Lyons

Producer/Vocalist/Writer Guru

London

Peter Lyons is a musician, writer, performer, producer and mix engineer based in London, UK. His work comprises tracks streamed into the tens of millions with airplay on some of the biggest radio stations ...

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Sara Lincoln

Photography Guru

London

Sara is a London based music and lifestyle photographer. She likes to shoot on location in natural light, working with the natural surroundings to create interesting and striking moody imagery. She has ...

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Simon Long

Legal Guru

London

Simon is a lawyer based in London who has spent his entire professional career, spanning several decades, representing some of the best and most interesting creative talent in the music industry.  He is ...

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Sophie Bass

Artwork & Logo Design Guru

London

Sophie Bass is a London based freelance illustrator working largely within the music industry designing record covers. She works by hand employing traditional techniques with gouache and pen to create ...

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Steve Brown

Producer/Vocalist/Writer Guru

London

Steve Brown is a composer/musical director/musician/writer and performer with a wealth of experience that spans 4 decades. Steve started his career writing music for plays and musicals then soon moved ...

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Stevie Coales

Music Video Director Guru

London

Stevie Coales is a video director and editor based in London and Kent. Graduating in Digital Film Production, Stevie has been working in the industry for the last 6 years, shooting music videos, short ...

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Yoad Nevo

Mix/Master Engineer Guru

London

Yoad Nevo is a mix and master engineer with vast experience. Over the years he has worked on tracks for Sia, Pet Shop Boys, Moby, Giggs and Bryan Adams to name a few. His artistry lies in his ability to ...

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Yukari Ochi

Artwork & Logo Design Guru

Osaka

Yukari Ochi is a graphic designer based in Osaka, Japan. She has over five years of experience working with over 100 artists and music labels from all over the world including Nakala, Ayelle, Dylan Jordan, ...

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Zoë Van Rooyen

Social Media Influencer Guru

Cape Town

Zoë is a TikTok influencer from Cape Town, South Africa. She has been involved in performing from a very young age, training in ballet, modern dance, jazz and rhythmic gymnastics. She also studied photography ...

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